Scandinavia’s leading cosmetic brand MAKE UP STORE was founded in 1996. The very first store saw the light of day in Stockholm, Sweden when founder Mika Liias had difficulty locating affordable and high quality makeup products for students at his makeup school.
Although initially created for makeup artists, MAKE UP STORE customers are now of all ages, from royalty and celebrities to the girl-next-door. We offers the full spectrum of colours from classical to latest trends. We want to inspire and share our makeup knowledge with you.
At MAKE UP STORE, quality, creativity and affordable prices come together. Our motto is “we have something for everyone” and are dedicated to provide fashionable, high-quality products at accessible prices. Our wide selections of products in different categories include cosmetics, skincare, tools and accessories. There are unlimited ways to portray your features. Colour has no limit.