Press Releases

Paragon launches its own iphone app!

Singapore, 15 December 2009 - Paragon has launched its very own iPhone application for shoppers to gain access to the latest offers at Paragon, anytime, anywhere.

With all 3 telecommunication companies in Singapore - M1, Singtel and Starhub, now offering iPhones sales and subscriptions to their customers, the number of iPhone users is expected to increase.

Paragon sets the trend by being the first retail mall in Singapore to launch its own iPhone application. Available for free download (size 1.2 MB) from AppStore, the application brings about a new direct communication channel to its shoppers. It aims to provide a new mobile experience that combine sleek interface with shopping oriented content.

Features include: • Store Listings by name, product category and floor • Latest events and promotions at Paragon • About Paragon and directions, including Goggle Map integration • Paragon shopping vouchers acceptance • Information on Citi Paragon Platinum MasterCard privileges, participating Style$ merchants and promotions • Call Concierge and email feedback instantly

Click here to download the iPhone app with your iTunes.

For more information, please contact:

Ms Ina Se
Senior Manager, Advertising & Promotions
Orchard 290 Ltd
DID: 6830 3812
Fax: 6733 1884
Email: ina@paragonsc.com.sg

Eileen Quay

Assistant Manager

Advertising & Promotions

Orchard 290 Ltd

DID: 6830 3813

Email: eileenquay@paragonsc.com.sg

About Orchard 290 Ltd

Orchard 290 Ltd is a subsidiary of SPH, who owns and manages Paragon and Paragon Medical - a 14-storey medical tower sitting atop the shopping podium. Visit www.paragon.com.sg or www.paragonmedical.com.sg for more information.

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